Creating things that work sounds pretty easy.

But building a website, software application or digital media product can be complicated and convoluted at best.

Often the dream of delighting your users with digital hopes end in real world disappointments.

To be successful, companies must simplify their customers’ and employees’ experience.

Finding that shortest route to success demands a creative, strategic and structured approach.

I can help you turn your complex digital needs into something simple and clear for your users and buyers.

Together:

  • We can get a broad view of your situation and what you hope to achieve. 
  • We can bridge the creative and structural components of your project into an efficient, effective design.
  • We can construct and create a solution built on assessing your needs and desires, your users’ requirements and your buyers’ experience. It would be shaped by the feedback of your testers and put through its own set of wringers.

Together we create something that works. Beautifully.

In September 2011, with help from our partners Calder Bateman (brand refresh), Bucketduck Inc. (website design), myself (information architecture, development and deployment, Digital Alberta launched a redesigned website. Now that the website has become a hub of activity over the last four months, it is time to restructure prevalent content, develop the plan for a members-only area, and general marketing strategies for 2012! High-res

In September 2011, with help from our partners Calder Bateman (brand refresh), Bucketduck Inc. (website design), myself (information architecture, development and deployment, Digital Alberta launched a redesigned website. Now that the website has become a hub of activity over the last four months, it is time to restructure prevalent content, develop the plan for a members-only area, and general marketing strategies for 2012!